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05Hands-onProgram · 14 days

From Concept to Product: The AI Build Program

Fourteen days of live instruction, mentor critique, and daily building. You arrive with a product idea. You leave with a working AI-powered product, designed, built, and tested on real users. Anyone can ship an impressive demo; we teach you to build one that holds up, with the verification, security, and cost discipline that keep an AI product from quietly becoming a liability. This is the most intensive program we offer.

Format
Program · 14 days
Outcome
Working product
Teaching
Live on Zoom, small groups
$4,497

Next cohort in August 2026.

Risk-free. Full refund if you withdraw before the end of day one, then transferable to a future cohort.

Who it's for

Founders, product managers, and technical professionals who want to ship an AI product, not just understand how AI works.

Day by day

What you'll do, step by step.

Day 1

Orientation and idea pressure-test

Meet your mentor and cohort. Put your product idea under honest scrutiny before you build.

Day 2

AI fundamentals for builders

How models actually behave, and what that means for what you can reliably build.

Day 3

Scoping a buildable product

Cut the idea down to something you can genuinely ship in the time you have.

Day 4

Prompt engineering foundations

The patterns that make model outputs reliable enough to depend on.

Day 5

Retrieval and grounding

Connect your product to real data so it answers from truth, not guesswork.

Day 6

Tool use and function calling

Let your product take actions and call real systems safely, with the guardrails that stop an agent doing something you never intended.

Day 7

Architecture review and checkpoint

Live mentor critique of your design before you commit to building it.

Day 8

Build sprint I

Begin building in your own stack, with daily mentor support on the floor.

Day 9

Build sprint II

Get the core path working end to end. Solve the hard parts with help.

Day 10

Build sprint III

Fill in the gaps and bring the product up to a usable state.

Day 11

Integrations and polish

Connect the loose ends and make the experience something a real user can hold.

Day 12

User testing

Put the product in front of real users and watch what actually happens.

Day 13

Evaluation and refinement

Build the checks that let you trust the output, fix what testing exposed, and harden the product against the failure modes that quietly sink most AI builds.

Day 14

Ship and demo day

Final refinements and your demo. You leave with something in production.

Ready to begin

From Concept to Product: The AI Build Program

$4,497

Next cohort in August 2026.

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